Empowering the Trades

Build Better. Lead Stronger. Advance Further.

A movement for the entire trades industry.

Contractors building stronger businesses. The next generation discovering a career that actually matters. Anyone tired of watching the trades get written off, finding their way in.

Contractor Partnerships, technology, education, and advocacy — all working toward one goal: putting the trades back where they belong.

Whether you're scaling a business or starting a career — this is where you find the tools, the stories, and the knowledge to move forward.

"I'm not building a brand. I'm building a megaphone for an industry that's been whispering for too long." — Tim Sjobeck

GET STARTED

Where Do You Fit?

Some Quick Links to get Started.

Already know what you're looking for? Pick your side and jump straight to it.

Interested in the Trades

Contractors in the Trades

Real pay by trade, free skill assessments, and a path in for wherever you're starting from.

Free business evaluations, real hiring guidance, and AI tools built from real field experience running a trade business.

Not sure yet? Take a closer look below.

This Is Where Most People Start.
Every trade, every role, real pay : mapped out so you know exactly where you fit before you commit to anything.

GETTING STARTED

Find Your Way

Whether you're exploring a skilled trades career, building your skills as a tradesperson, or growing a trade contracting business, this is where to start. Three paths below, one for individuals and one for contractors, built to get you to what actually helps.

PATH 01

Academy for the Trades

For Individuals

For Contractors

Free tools for building real skills, from AI training and industry certifications for individuals to ServiceTitan optimization and business AI guidance for the contractors running the shop.

Explore the Trades Hub

For Individuals

For Contractors

PATH 02

From trade terms and frequently asked questions to real career paths and hiring guidance, this is where anyone curious about a skilled trades career or a stronger trade business starts looking around.

PATH 03

Resources for the Trades

For Individuals

For Contractors

Scholarships, funding, and support built for every path into the trades, plus real guidance for contractors ready to grow a trade business.

Beyond the Website

The Megaphone

The trades have spent decades being told to be quiet and get back to work. This is the answer to that. Not a brand. A megaphone for an industry that's been whispering for too long. The book, the stage, the show, and the one-on-one work with contractors all exist for the same reason: to make sure the trades get heard the way they've earned. This is where that gets loud.

Video Cast

Real stories and real conversations from inside the trades, no script and no polish. Contractors and tradespeople talk through what actually works and what doesn't, on the job and in the business behind it. Every episode gets you closer to what's really happening across HVAC, plumbing, electrical, and every trade in between, straight from the people doing the work.

The Book

Failing to Fail: How Great Businesses Turn Setbacks into Systems is a field manual built from decades running, growing, and eventually selling a trade contracting business. It breaks down the real mistakes, the real fixes, and the BUILD Protocol behind turning setbacks into a competitive advantage. Written for trade contractors and business owners done with generic advice and ready for something built from the field, not a classroom.

Speaking

Keynotes and workshops built from real field experience, not a pep talk. Every session leaves the room with something they can use on the very next job. Tim speaks for Advancing the Trades and for Failing to Fail, a message that reaches past the trades into any business, association, or industry looking to turn setbacks into strength.

TimmyBoy's Playbook

Coming Soon!

Calls, Conversion, Profit: Where Does Your Shop Rank? Built from 30+ years running and growing a plumbing business, this is a straight-talk guide for the shop running one truck, three trucks, or five. No corporate jargon, no software pitch, just the fundamentals that decide whether a shop grows or stalls.

Partner With Tim

One-on-one help building or fixing a trade business, from someone who's run the truck, managed the crew, and closed the books himself. Partner With Tim pairs real field experience with a straightforward look at where a trade business is actually losing ground, whether that's hiring, the day-to-day, or growth. This is hands-on guidance for contractors serious about building something built to last.

Blog

Fresh takes on running a trade business, building a career in the trades, and what's actually happening across the industry, updated weekly. Topics range from hiring and training to marketing, technology, and the mindset shifts that separate contractors who scale from those who stall. Written in the same plainspoken voice as everything else here, no corporate jargon, just what's useful.

Half-day and full-day working sessions built straight from Failing to Fail and the BUILD Protocol. This isn't a worksheet forgotten by Monday, it's building your first Prioritized Operational Guide in the room, with Tim, before the session ends.

WorkShops

Back the Trades. Put Your Name On It.

ABC estimates the construction industry needs 349,000 net new workers in 2026. That gap doesn't close on its own. Sponsors put their name behind the career guides, tools, and content showing the next generation what a life in the trades really looks like. The companies that show up now are the ones people remember. We need you in this.

SPONSORSHIP

Before You Go

Every Voice Makes This Louder

Thanks for being here.

This site exists because the trades deserve to be heard, and that only works if the people living it, working it, and building it every day have a say in how it sounds. Noticed something missing? Got a question? Just want to tell us what worked and what didn't? We want to hear it.